Are PPC Clicks a New Form of Currency ?

by **youngboy1606** » Sun Jan 11, 2009 4:31 am

by **AlwaysSunny** » Sun Jan 11, 2009 4:32 am

No it is an online marketing term for Pay per Click. Which means a company only pays when a browser clicks on their banner rather than paying each time it is served.

by **kxaltli** » Sun Jan 11, 2009 4:33 am

PPC or pay per click is not a currency. It is a way to market a website where the advertiser spends for every pay per click.

Can you go to Walmart and pay your purchases with PPC? NO!

Can you go to the bank and say you want to deposit 10000 PPC in your savings account? NO!

Can you pay your credit card bills with PPC clicks? NO!

Can you pay your electricity bill with PPC? NO!

Ergo ... PPC is NOT a new form of currency.

by **themarketersmind** » Sun Jan 11, 2009 4:33 am

Advertisers spend money to buy ads (ppc text ads) .. on the other hand, publishers receive money because they have contents.
the middle man (search engine) takes % of the trasaction.

it has a behaviour of a product rather than behaviour of a currency.

by **ZackLim1194** » Sun Jan 11, 2009 4:34 am

Currency...? Maybe you are referring to MFA sites making money with PPC clicks...but such sites do not last long...you are out in short period...

Regards
Praveen
http://www.praveenkodur.com/blog