I need a slogan for my jewellery brand?

I need a slogan for my jewellery brand?

Postby igeo » Wed Jan 28, 2009 6:45 am

for my graphics project I have to come up with a name form y own jewellery brand and I might call it either icing or glacier, but at the moment im calling it glacier and I need a slogan/tagline for it, can anyone help me come up with one and also which jewellery name is better out of icing or glacier or any other suggestions??


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I need a slogan for my jewellery brand?

Postby web_force_2006yahoocouk » Wed Jan 28, 2009 6:46 am

How about Glacier. The ice you want on your finger.

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I need a slogan for my jewellery brand?

Postby williamm1103 » Wed Jan 28, 2009 6:47 am

If anything can expend time for you, it is this single task.

Will you have a Web site? If so, you should know immediately that a site with the keyword in it will automatically rank better than the site without the keyword or phrase that customers will seek.

That said, glacier sounds fine as in glacier jewelry, and then the tag line that speaks to the reader that tells what it is or does.

What you need to consider is the audience you are trying to attract. Look at Zale jewelry or Zale jewelers. It's right there in the name.

But the tag line needs to be good to reinforce the jewelry. Are your products known for there quality or their expense or elaborate and tasteful designs. These adjectives may help you determine the best tag line, or slogan, that you have in mind. Play with it.

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I need a slogan for my jewellery brand?

Postby SomeGuyInWA » Wed Jan 28, 2009 6:48 am

Marketing in the jewellery sector is much more about customer demographics than it is about actual product.

The first thing you need to decide is:

Is your jewellery upmarket/very exclusive/very expensive or is at the mass market/cheap/popular end?

From there you can base a good tagline for your customer base.

eg:

Glacier - only the purest diamonds for the most sophisticated customer.

or

Glacier - Where the prices are melting!

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